Could PMMs level up their skills, for real?
Spring 2026, PMM Jam Beta launched with one question: could product marketers uplevel their skills, gain real-world experience, and build portfolio-quality assets they'd actually be proud to share, all while getting expert mentor feedback and seeing firsthand what great PMM work looks like?
The answer was a resounding yes. This crash course in adaptive, hands-on learning proved that when you give PMMs the right format, the right mentors, and a real mission, they deliver.
Built on the science of learning, multi-channel engagement, gamification, and community accountability, PMM Jam is what professional development looks like when it actually works.
See the work.
Real PMMs. Real briefs. Real output. Here are the standout projects from PMM Jam 2026 Beta, evaluated by mentors, built under pressure, and finished in a week.
PMM Jam Expert Mentor Sessions
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Gamification and design thinking for Product Marketing
Watch the sessionEve Horne is a Top Product Marketing Consultant (2025). As founder of the PMM Jam, she is bringing her specialty of Boss LVL gamification and design thinking to this event.
Eve Horne led a session on gamification and design thinking for product marketing, drawing from a background in casino loyalty programs, UNLV gaming degrees, and work at Carnival. -
Risk-Intelligent Marketingβ’ β From "Can we do this?" to "How do we ship this?"
Test the frameworkHana Kim is an attorney-turned-marketer and the founder of Hana Advisory LLC, a marketing and risk advisory practice built on a simple but rare combination of creative thinking and legal instincts.
Risk-Intelligent Marketingβ’ β From "Can we do this?" to "How do we ship this?"
Move fast without stepping on legal landmines. Hana shows how understanding risk actually makes you a bolder, more effective marketer. -
Building the Ideal PMM Portfolio
Watch the sessionJonathan Pipek π± is Product Marketing Consultant & Recruiter for B2B SaaS Startups & Scaleups, Top Product Marketing Consultant (2025) and 2x Top 100 Product Marketing Influencer.
What are hiring managers actually looking for? Jonathan breaks down how to build a PMM portfolio that stands out, and how to position your career story with the same clarity you'd bring to a product launch. Portfolio reviews welcome. -
Clarity in Product Marketing
Read moreZach Messler π€ππ₯π, 'The Best Marketer in the Galaxy' and the dude you bring in when your story isnβt yet as killer as your tech. He doesn't just bring the energy he brings message clarity. Turning your product strategy in something your ICP understands.
Stop making people work to understand you. Cut through the noise from positioning and messaging to the words you use in decks and conversations. Bring your messiest message β he's seen worse. -
Breakthrough the Echo Chamber
Read moreGary Dietz, a PMM leader, seasoned author, and AI enthusiast [+critic], wants you to break through the Echo Chamber. Think "beyond the slide", with creative but business appropriate ways to explain, sell, and convince, while always staying aligned with goals.
Think "beyond the slide." Gary works with you interactively to find creative β but business-appropriate β ways to explain, sell, and convince. Always anchored in: who are you talking to, where are they in the cycle, and what do they need to know right now?
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Pitch Master β Clarify the Problem. Own the Story.
Read moreHassan Anjum is a product marketer with experience across B2B software, AI, and hardwareβsoftware products at Samsung, NVIDIA, BlackBerry, and more. He knows how to present the problem a product solves and what it means to share that story to all the stakeholders.
This session provides structured questions to sharpen who your product is for, what problem it solves, and how to tell that story to any stakeholder; from sales to the C-suite. Bring your current pitch and leave with a cleaner one.
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Partner spotlight: Guiding veterans to purposeful careers
Get to know Civilian CompassLangley Barth is one of the most recognized voices in the product marketing community on LinkedIn a practitioner, educator, and veteran who built Civilian Compass from direct experience navigating the gap between military service and civilian careers.
As a PMM himself, Langley understands exactly what it takes to translate complex skills into civilian language, build strategic narratives, and break into roles that actually match your capabilities. He built Civilian Compass to solve a problem he lived.
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AI Tool explorer
Read moreLance Spence, was named a Super Jammer during PMM Jam, for his willingness to go above and beyond.
As someone who has navigated AI from both a creative and strategic lens, Lance led PMM Jam's peer AI exploration session on practical prompting frameworks, smarter outputs, and what it actually means to use AI as a multiplier without handing it your career.
Learn more about the tools explored and the framework Lance shared during the Jam.
PMM Jam Alumni
Meet some of the PMMs joining us April 27βMay 7
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