Mentors: Product Marketing POVs
Risk-Intelligent Marketing™ — From "Can we do t...
Marketing in regulated industries is not about finding workarounds. It is about understanding risk well enough to earn the room to move. Hana Kim's risk-intelligent marketing framework gives product marketers...
Risk-Intelligent Marketing™ — From "Can we do t...
Marketing in regulated industries is not about finding workarounds. It is about understanding risk well enough to earn the room to move. Hana Kim's risk-intelligent marketing framework gives product marketers...
Gamification and design thinking for product ma...
Most product marketers have never thought of their work as game design. But the questions are identical: who is your player, what world do they move through, what mission are...
Gamification and design thinking for product ma...
Most product marketers have never thought of their work as game design. But the questions are identical: who is your player, what world do they move through, what mission are...
Building the Ideal PMM Portfolio
Most PMM portfolios show what was done, not how the candidate thinks. Jonathan Pipek has evaluated hundreds of PMM candidates as both a fractional PMM and a specialist recruiter, and...
Building the Ideal PMM Portfolio
Most PMM portfolios show what was done, not how the candidate thinks. Jonathan Pipek has evaluated hundreds of PMM candidates as both a fractional PMM and a specialist recruiter, and...