Mentors: Product Marketing POVs

Risk-Intelligent Marketing™ — From "Can we do this?" to "How do we ship this?"

Risk-Intelligent Marketing™ — From "Can we do t...

Marketing in regulated industries is not about finding workarounds. It is about understanding risk well enough to earn the room to move. Hana Kim's risk-intelligent marketing framework gives product marketers...

Risk-Intelligent Marketing™ — From "Can we do t...

Marketing in regulated industries is not about finding workarounds. It is about understanding risk well enough to earn the room to move. Hana Kim's risk-intelligent marketing framework gives product marketers...

Building the Ideal PMM Portfolio

Building the Ideal PMM Portfolio

Most PMM portfolios show what was done, not how the candidate thinks. Jonathan Pipek has evaluated hundreds of PMM candidates as both a fractional PMM and a specialist recruiter, and...

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Building the Ideal PMM Portfolio

Most PMM portfolios show what was done, not how the candidate thinks. Jonathan Pipek has evaluated hundreds of PMM candidates as both a fractional PMM and a specialist recruiter, and...

1 comment
Clarity in Product Marketing

Clarity in Product Marketing

Nobody cares about your product. Not until they do. Zach Messler's PMM Jam session starts there and builds a foundational case for why most messaging fails before a single word...

Clarity in Product Marketing

Nobody cares about your product. Not until they do. Zach Messler's PMM Jam session starts there and builds a foundational case for why most messaging fails before a single word...

Pitch Master — Clarify the Problem. Own the Story.

Pitch Master — Clarify the Problem. Own the Story.

Your hardest pitch is never to a customer. It is to your own organization. Hassan Anjum spent 15 years launching zero-precedent products at Samsung, NVIDIA, and BlackBerry, and his core...

Pitch Master — Clarify the Problem. Own the Story.

Your hardest pitch is never to a customer. It is to your own organization. Hassan Anjum spent 15 years launching zero-precedent products at Samsung, NVIDIA, and BlackBerry, and his core...

AI for PMMs, hacks and tricks

AI for PMMs, hacks and tricks

Part 1 covered the prompting framework. Part 2 covers what the tools actually do. Eight AI tools tested by practicing product marketers — from NotebookLM for fast-tracking product knowledge to...

AI for PMMs, hacks and tricks

Part 1 covered the prompting framework. Part 2 covers what the tools actually do. Eight AI tools tested by practicing product marketers — from NotebookLM for fast-tracking product knowledge to...

AI Tool explorer

AI Tool explorer

AI is lazy. Give it one to two sentences and it will take the shortest path to a generic result. Give it context, structure, and examples and the output changes...

AI Tool explorer

AI is lazy. Give it one to two sentences and it will take the shortest path to a generic result. Give it context, structure, and examples and the output changes...